Bruce joined Humm in February 2018 with over 20 years of experience in the food and beverage industry and the desire to “get our great products in as many stores as possible.” He provides critical insights to assist Humm in opening new markets as the company continues to expand both nationally and internationally.
Bruce’s extensive work history includes previous successes in the organic and health food industry, including time as senior director of sales for Kashi, where he oversaw a $400 million sales budget. Additionally, Bruce worked with such marquee brands as Kraft, Heinz, Kellogg, Kashi, and Evolution Fresh.
Bruce lives in San Diego but can frequently be found in Bend. He enjoys distance running and attending concerts in his free time.